4 Comments

Don, thank you. I was just thinking about Substack's launch of its new app today, and how very much I doubt that anyone over 35 was on the design team. Never mind that their most popular writers are in their fifties, and that their audiences lean heavily retired: I fear techies would rather lose business than admit that their customers are old. Why? Not just prejudice, but because start-ups want to seem young and hip (and with a young audience) to be attractive to Big Tech looking for acquisitions. It's nuts.

Expand full comment

Clever and thoughtful.

Expand full comment

Thanks, Sir Chef!

Expand full comment

I'm not sure whether I'm up for the app. I can barely get through the prose with its optimizing, maximizing, and turbo-charging. But I suppose I'll sit down with a thesaurus and try to figure out what this latest gizmo is all about.

Expand full comment